Target promises to buy $2 billion in Black-owned brands by 2025

Target vows to support Black-owned businesses by spending more than $2 billion with hundreds of brands by 2025. 

The Minneapolis-based company said it aims to advance racial equity by expanding the range of products available at its 1,900 stores across the country. The retail giant will offer products from more than 500 Black-owned vendors, it said in a statement Wednesday. Target will also increase spending at Black-owned marketing agencies and construction firms, Bloomberg reports. Target currently carries more than 65 Black-owned brands.

“We have a rich history of working with diverse businesses, but there’s more we can do to spark change across the retail industry, support the Black community and ensure Black guests feel welcomed and represented when they shop at Target,” Christina Hennington, Target’s executive vice president and chief growth officer, said in a statement.

The killings of George FloydBreonna...

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Support For Black-Owned Businesses Increases More Than 7,000%, Yelp Reports

The recent Black Lives Matter protests caused books about anti-racism to become bestsellers, people to share educational resources on social media and to shop and eat at Black-owned businesses and restaurants — and in the last two months interest in Black-owned businesses on Yelp has increased by more than 7,000% compared to this time last year, the company said in a report published Wednesday.

KEY FACTS

The pandemic has hurt Black-owned small businesses more than others, according to a June report from The National Bureau of Economic Research, but the recent Black Lives Matter protests have led to increased support for Black-owned businesses

From May 25 to July 10, there have been more than 2,500,000 searches for Black-owned businesses on Yelp, compared to approximately 35,000 over the same time period last year  — a 7,043% increase. 

While searches for Black-owned restaurants have remained popular, up 2,508%,...

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4 ways to close America’s huge racial ‘opportunity gap’

The net worth of a typical Black family is only 10% of that of the typical white family, and the unemployment rate for Black Americans consistently has been double that of white Americans for four decades. These are just two of the outcomes resulting from long-standing systemic disadvantages that perpetuate an inequality of opportunity based on the color of one’s skin. 

This past month’s national dialogue on racial equality has brought many painful truths to the fore. Acknowledging these truths is important. Taking action to address them is essential. 

The U.S. Chamber of Commerce is the largest lobbying organization in the nation, representing businesses of all sizes across all sectors, touching every corner of our country. With that reach comes a responsibility to drive sustained action to eliminate systemic disadvantages. Convinced that our own previous efforts have been insufficient, we have committed to put the collective muscle of American...

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Black-owned businesses report boost in sales and interest on Blackout Day

As activists and allies spread the word about Blackout Day, some Black-owned businesses said they saw a boost in support.

The movement urged both Black consumers and others to either withhold spending entirely on Blackout Day or support Black-owned businesses, in order to show the spending power of the Black community and to highlight the need for economic and financial equality.

 

Nile, an online community that connects shoppers with Black-owned brands, saw a boost of 200% in its user base on Tuesday from the prior day. 

Nile’s founder, Khadijah Robinson, said she launched her website March 1 after collecting a list of Black-owned web businesses to support that she circulated with family and friends for years.

“I really love online shopping, and it was so hard to find Black brands to shop with. … I wanted to make it easier for myself,” Robinson said, adding she had so many requests for the list she decided to turn it into a...

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Blackout Day draws national attention to Black spending power

Many Black Americans on Tuesday participated in a one-day spending stoppage called Blackout Day. Not opening their wallet was part of a larger effort aimed at highlighting how the Black dollar powers the U.S. economy and how America would be a very different place if Black consumers aren't participating. 

Black athletes and celebrities – including singer Rihanna, Cleveland Cavaliers center Tristan Thompson and rapper Cardi B – have used social media to bring wider attention to Blackout Day in recent weeks. Rapper T.I. said via Instagram that there should be "one day of solidarity in America when not one Black person in America spends a dollar."

The Blackout Day movement is in its infancy and it hasn't caught on with every Black American. Although some African-Americans didn't spend money on July 7, others instead patronized Black-owned businesses — and some likely ignored the call altogether. Either way, the day has its roots in trying to...

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#BlackoutDay2020 is today. Here's what you need to know

Social media personality and activist Calvin Martyr has spent the last two months promoting the campaign after raising the idea in a video that has been shared thousands of time on Facebook, Instagram and Twitter.
Major companies like Procter & Gamble (PG) and Cisco Systems, organizations like the historically Black sorority Zeta Phi Beta and celebrities like rapper T.I. have expressed support for the initiative on social media.
 

What is BlackoutDay2020?

The objective of #BlackoutDay2020 is to force politicians and the business world to end...
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Black Americans Encouraged Not to Spend a Dime on #BlackoutDay2020

NATIONWIDE -- Tuesday, July 7, marks Blackout Day 2020, which is a social media campaign aimed at demonstrating just how powerful an economic force Black Americans are.

The campaign urges Black Americans not spend any money at all for the duration of Tuesday, but if they must they are encouraged to do so at Black-owned businesses only.

The campaign has been heavily promoted by activist Calvin Martyr and has been endorsed by celebrities including rapper T.I.

The ultimate goal of the campaign is to force business leaders and politicians to recognize and eliminate institutional racism.  

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Blackout Day 2020 A Huge Success! Powered By The Blackout Coalition, Supported By OneUnited Bank, America's Largest Black Owned Bank

LOS ANGELESJuly 7, 2020 /PRNewswire/ -- The Blackout Coalition, in partnership with OneUnited Bank, is proud to announce the success of #BlackOutDay2020. Black America and its allies successfully demonstrated their understanding of how to use their spending power to create positive change in America. With over two million registering their support on social media, and millions more committed to the process, Black America and its allies are prepared to utilize their economic power to ensure corporations and governmental entities recognize and respect the political, social and economic rights of Black Americans.

Calvin Martyr, one of the founders of The Blackout Coalition, stated, "Black America and its allies can and will use our spending power to demonstrate that today is a new day in America. We believe in justice and equality for all Americans."

#BlackOutDay2020 started out as a big idea on social media and quickly caught fire, going from non-existence to...

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'This is the only way to get real change': How Black Americans are using their purchasing power as a means of protest on #BlackOutDay2020

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Blackout Day 2020 sweeps the Triangle, consumers urged to support only Black-owned businesses

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